Rose Garden & Herbarium
A boutique place where roses, herbs, and Bulgarian traditions come alive
Just about 20 minutes from Varna, in Neofit Rilski village, right next to the Historical Park, you will discover an extraordinary place, created with much love for nature, Bulgarian traditions, and family values.
The Rose Garden & Herbarium is not just a garden. It's not a museum. It's not a park. It is a small, fragrant, and soulful place, spanning 4.5 decares, created for people seeking beauty, tranquility, and meaningful encounters with nature.
There's no noise here. No rushed daily life. There's the scent of roses, the song of plants, stories about herbs, and the feeling that time almost stands still.
Photo: panoramic view of the gardens
What's in the Rose Garden
The first musical garden in Bulgaria
What does a rose sound like? And a mint? Or lavender? In the Rose Garden & Herbarium, you will hear the music of living plants, transformed into melody through special technology that registers their electrical impulses.
"The Golden Herbs of Bulgaria"
The world's only collection of real medicinal plants — over 60 types of medicinal herbs, immortalized using special technology and covered with 24-carat gold. Each plant is natural and carries its symbolism, uniqueness, and melody.
A special place in the exhibition is occupied by the Golden Wheat Ear — a symbol of the "Garden of the World," which His Holiness Pope Francis received in the Vatican.
"The Golden Rose of Bulgaria"
The largest author's sculpture, dedicated to the Bulgarian oil-bearing rose — a favorite spot for photos for our visitors.
Photo: the sculpture "The Golden Rose of Bulgaria"
Four thematic gardens
Stroll through:
All of this is spread over more than 4.5 decares of beautifully landscaped gardens. For your convenience, there is also free parking.
The Gardens
The Lovers' Bridge
Collection of rare books
Explore the largest private collection of books over 130 years old, dedicated to folk medicine, medicinal plants, family health culture, and Bulgarian traditions. A true treasure for lovers of history and knowledge.
Photo: the collection of old books
The taste of the Rose Garden
Your visit would not be complete if you didn't try:
☕ Artisan coffee with rose
🌿 Herbal elixirs, prepared from fresh herbs and honey
"SlovoZdrav" Shop
In the shop, you will find carefully selected products: medicinal herbs, books, food supplements, and products from the Bulgarian rose.
Photo: "SlovoZdrav" shop
Entrance Season 2026 Barter — Our gift to you
Currently, there is no entrance fee. Instead of a ticket, we invite you to become part of the history of the Rose Garden & Herbarium:
- Take a photo at the Rose Garden & Herbarium
- Follow our Facebook page
- Share your photos
- Tag the Rose Garden & Herbarium in your post
The barter entrance visit includes:
- Entrance
- Photos
- Swinging on the rope swing "for health"
- Exploring the world's only collection "The Golden Herbs of Bulgaria"
- Familiarization with part of the process of immortalizing a real plant
- Swinging on the couple's swing
- A walk through the 4 gardens
This is the most valuable gift you can give us. Thanks to you, more and more people are discovering this small corner, created with much love.
Additional attractions for group visits
| Attraction | Duration | Price |
|---|---|---|
| Participation in the process of immortalization + taking the finished item in honey after 5–6 hours (for a group of 15–20 people) | 20–30 min. | 15 € |
| Photo with a rosehip wreath | 1 min. per person | 5 € |
| Demonstration (practical lesson) on preparing homemade vitamin C + tasting the created herbal elixir | 30 min. | 5 € |
| Making a clay mask of Teres I (2 pcs., for a group of 15–20 children) | 15–20 min. | 3 € for 2 pcs. |
| Application of a real herb + drawing and describing its medicinal properties (for a group of 15–20 children) | 15–30 min. | 3 € for 1 pc. |
| Picnic in the Rose Garden & Herbarium (children) — outdoor games (trampoline, slide, sandpit, tug-of-war, archery), food such as pastries and sandwiches, herbal elixir, water, herbal candy, wool blanket | 2 hours | 15 € per child |
| Picnic in the Rose Garden & Herbarium (adults) — food upon request, herbal elixir, water, coffee, herbal candy, wool blanket | 2 hours | upon request |
| Planting a herb (seed) in a cup | — | 3 € per child |
Picnic
Special Services
| Service | Price |
|---|---|
| Wedding, family and other photoshoots (with your photographer) | 100 € |
| Dinner for a couple on the Lovers' Bridge (with preliminary arrangement of dinner details) | 500 € |
| "Zaldas" Service | 500 € |
"Zaldas" Service
Those who choose a specific flower (from those already planted in the Rose Garden) will have the incredible opportunity for the entire production process of their unique авторско произведение (original work) to be documented in a short video, tracing the growth and development of the flower until the final product — a gilded plant — is obtained.
Organize a special moment with us
The Rose Garden & Herbarium is a preferred location for:
We have an exhibition hall, training room, and four beautiful thematic gardens. All events are organized with prior reservation.
A paradise for beautiful photos
Each season transforms the Rose Garden & Herbarium into a different place. That's why engagement, wedding, family, and children's photoshoots, as well as advertising photoshoots and video filming, are often organized here.
Spring
Winter
Who is the Rose Garden & Herbarium suitable for?
Where we are located
Rozarium-Bilkarium, Neofit Rilski village, Varna region.
Only about 20 minutes from Varna and in close proximity to Historical Park.
Why we exist
To preserve Bulgarian traditions. To tell the stories of plants. To inspire children to love nature. To bring people closer to nature, herbs, and health. To show that true wealth is not measured in possessions, but in knowledge, beauty, and shared moments.
Welcome to a small boutique place with a big heart.
We look forward to seeing you! 🌹
Come and discover the aroma of roses, the song of herbs, and the tranquility of Rozarium-Bilkarium.
Contact us